Kauri Ramos

Social Media in B2B - Advatera Members Meetup - Reaching customers and consumers through social media.

15. März 2022, 13:00 - 15:00 (Amsterdam/Berlin/Vienna/Zurich)

• 25 min: Welcome and roundtable discussion
  • An interactive session where you meet, share and connect with other Advetera members.
• 30 min: When a B2B company wants to reach consumers: multi country social media campaign implementation.
  Kauri Ramos, Social Media Expert, ALPLA Group
  ALPLA is a world leader in the development and production of innovative plastic packaging solutions.
• 30 min: Georg Fischer – Social Media in B2B case study
  Claudio Corvaglia, Social Media Manager at Georg Fischer
• 25 min: Open space discussions
  • Topics handed in by member organizations and participants. Including:
    • A/B testing for social media campaigns. Used tools and experiences.
    • LinkedIn – does it really make sense to run branding ads (we're strong on organic content on LinkedIn)?
• 10 min: Learnings and next meeting

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