The quote that resonates with her: “Innovation means starting from customers’ experience towards the product, not the other way around”. Her perspective embraces the idea that customer-centricity, allows marketers to build genuine connections, foster loyalty, and ultimately drive sustainable innovation that resonates deeply with the audience.
Advatera. Netzwerk für Kommunikations-, Marketing- und Digitalverantwortliche.
Netzwerk für Kommunikations-, Marketing- und Digitalverantwortliche.