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Advatera. Netzwerk für Kommunikations-, Marketing- und Digitalverantwortliche.

Netzwerk für Kommunikations-, Marketing- und Digitalverantwortliche.

Maja Räger

Bonprix 
Head of Corporate Communications & Employer Branding

Maja is a communications expert specializing in corporate communications and employer branding. She focuses on creating impactful brand narratives and fostering authentic engagement.

Maja Räger is an experienced communications and employer branding professional with a passion for engaging storytelling and strategic communication. As Head of Corporate Communications & Employer Branding at bonprix, she drives impactful internal and external communication strategies, strengthening brand identity and corporate culture. With expertise in PR, social media, HR communication, and corporate publishing, she creates compelling narratives that connect brands with people. Her work focuses on fostering authentic employer brands and enhancing company reputation in an evolving digital landscape.

Treffe Maja Räger bei den folgenden Terminen:

Corporate Communications & Employer Branding: Efficient integration under the roof of People & Organisation

Online Session English speaking
29. April 2025, 13:00 - 14:00 (Amsterdam/Berlin/Vienna/Zurich)

Maja Räger is Head of Corporate Communications & Employer Branding at Bonprix. She will do an Online Session presenting the following use case:
At bonprix, Corporate Communications and HR are closely interlinked. As Service Providers for our organization, we are part of the People & Organisation Team, a European Core Function led by Jörg Engelhardt. Other than in most companies, HR and Comms are one entity and Employer Branding is part of the Corporate Comms Department as we address similar Stakeholders with similar topics/ messages. In this session, you will learn about the many advantages this organizational setup brings with it and will be able to ask all the questions you might have regarding this innovative org structure.

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